Conversis publishes international business news round up

5 March 2008, Oxford – Conversis has launched an e-newsletter summarizing the latest news in the world of international business, targeting professionals across a variety of industries with a vested interest in the topic. Conversis is an international business consultancy and language localization service.

The e-newsletter, called The Conversation, aims to raise the profile of the GILT (globalization, internationalization, localization and translation) industry and highlight Conversis’ ability to effectively facilitate international business.

“Conversis is not just a language translation company,” says Conversis managing director Gary Muddyman. “To sell your product in an overseas market, you need to do more than localize your website. What Conversis offers is a whole package to maximize sales opportunities in a new market.

“Too often the issues surrounding successfully communicating messages abroad are considered as an afterthought. When we’re involved in the early planning stages we can ensure our clients’ product has the best chance of success.”

The aim of the newsletter is to share knowledge that Conversis gathers on international business.

“We want to encourage people to think more widely about the steps in a successful international launch or program. We have been gathering international business news items in a knowledge database for years and we thought it was about time we started sharing it,” says Muddyman.

“We see the newsletter as another way of keeping executives up to date with the latest issues in an easy to read and digestible format. This is not about publicizing latest initiatives within our own company. Through this medium we hope to give our readers a wider perspective on doing business abroad.”

Issued quarterly, the first e-newsletter was released on Wednesday 5 March. To subscribe, send an email to .

About Conversis

Founded in 2003 and based in the United Kingdom, Conversis is now one of the world’s fastest growing and most innovative providers of Globalization, Internationalization, Localization and Translation (GILT) services. As a multilingual one-stop-shop localization company, we understand our client’s industry and business requirements and allocate the best resources to each job. Serving clients in more than 30 markets worldwide, Conversis is dedicated to advancing the understanding and use of GILT as a strategic business tool. More information can be found at http://www.conversisglobal.com.